Creating opportunities for your business to win
The Hewson Approach
RESEARCH DRIVEN
Data tells an invaluable story. By analyzing yours, we can utilize it to inform strategic financial investments and make the most educated decisions for what’s right for your business and your clients.
RESULTS ORIENTED
Let’s grow and engage a community of genuine supporters and long-term partners. Whether you want to keep clients coming back, receive referrals, gain awareness, or show employees your appreciation.
FOSTERING CONNECTION
Taking care of your business relationships by making them feel special and seen. Expressing appreciation and engaging your clients/team in an authentic way builds goodwill that keeps giving back.
Working with businesses of all sizes—from side hustles, creative entrepreneurs, to brokerage firms, tech startups, and everything in between.
Ultimately, this is all about the relationship between you and your clients.
And the smallest details.
“From the initial presentation of ideas to the compliance oversight for our highly regulated firm to the wrapping materials for the final product, the attention to detail is beyond compare. She is strategic in her approach, getting to know the ins and outs of what makes her clients tick while impressively navigating unique budget requirements and supplying her clients with a range of ideas that connect with who they are and what they represent. The thought that goes into these gifts is something you can’t put a price on.”
— Charlotte, Director of Operations of Blue Ocean Brokerage
“Even though we have a hard start and end date with our clients, we want to stay top of mind so people don't forget about our work together and maybe even think about hiring us again. And that's exactly what Melanie did for us! She created a completely custom gift, exclusive to our clients, that constantly reminds them of us. It’s beautiful, practical, and FUN—everything we try to represent in our brand! It's like she took our brand and grew it up for us, making us much more professional and added a very much-needed touch of luxury. It's an investment that we will keep making as long as we are in business!”
— Rachel, Owner of Green Chair Stories
A HOLISTIC CLIENT APPROACH
Your touchpoints, communication, and interactions should all work in harmony with each other to create positive experiences for your clients! I’ve worked in the weeds and also 1,000 feet in the air to get a view from the customer lens to pinpoint concerns, determine what items will be utilized, and the best way to position branding on products. And I want to use that comprehensive perspective to walk you through those little details that make a big difference to your clients.
STRATEGIC GIFTING
Thoughtfully curated gifts sourced for your business and ideal clients.
Together we'll develop a plan including creative direction, to help you achieve your business goals. Turn one-time clients into long-term partners, build brand loyalty, make someone’s day, or say “thank you” to your staff.
Capabilities—
Market Research
Social Listening
Financial Tracking/ ROI Analytics
Procurement
Storage
Gift-Wrapping
Shipping/Distribution
Adhering to —
Budget requirements
Financial Flexibility for Small Businesses
Compliance oversight
Client privacy
Allergies/sensitivities
Business values
Industry regulations
Process
Tell me about you and your business, including your vision, values, goals, and struggles. I value honesty and transparency, so here’s your permission to tell me like it is! With your goals in mind we’ll develop a personalized action plan.
From there, I’ll research everything from competitor data and market trends to sourcing unique products from small businesses. If you love what you see then, I will handle the end-to-end process: procurement, storage, wrapping, handwriting, and shipping.